Concerned about the environmental impact of its products and long time households recycling partner, Brabantia raises the awareness of the consumers towards eco-responsibility.
To focus directly its target, the brand and its agency have imagined a very simple ad campaign featuring the natural colors of the product range.
For the orchestration of the digital campaign, Piximedia has created a set of impactful video and display ad formats, enabling the brand to develop its reputation among prospects while reinforcing its brand image within its customers.
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