After the United States and Australia, the new series « Top of the Lake », created y director Jane Campion, launch in France. This new fiction will be broadcast on the Arte channel. For this occasion, the brand and its agencies Havas Media and BDDP&Fils carry away Internet users in a misty universe thanks to a captivating advertising campaign.
Developped by Piximedia, this format is composed of a Transparent Flash, a Takeover and a Half Page ad, this format allows to immerse Internet user in this dark thriller.
Discover the enigmatic atmosphere of the series and a face reflected behind the lake via the Transparent Flash. Continue the experience throught the Half Page ad and watch samples from the series.
Dou you dare to venture?
Thanks : Arte (Advertiser), Havas Media (Media Agency), and BDDP&Fils (Creative Agency).
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