This summer it’s too hot to work … and laziness is good with Pulco! The brand refreshes the advertising experience with its agencies KR Media and Fred&Farid. Piximedia developed a format to gather consumers around the lazy art. Via a ‘classic’ media plan, the broadcasted message changes and is adapted…
Visibility and Engagement with SEAT
SEAT (one of Volkswagen Group France brands) wants to consolidate its position in the market by promoting its range « Ibiza ». To reach branding differentiation and satisfaction goals, SEAT and its agency MediaCom decided to launch a comparison website, dedicated to France. The goal of the campaign is to immerse the…
When the branding optimizes the performance
To enhance its BtoB target, Aparthotels Adagio (group « Accor » and « Pierre & Vacances – Center Parcs ») launched a web series campaign. The brand offers the adventures of Patrick, globetrotter, enjoying his stops in apartments throughout Europe. Piximedia has accompanied the Brand to comply the objectives of Branding (Visibility) & Traffic…
Fortuneo, the video engagement
Fortuneo presents on the devices its new advertising campaign, based on commitment. For the digital, the brand chosed Piximedia to design a branding format. This digital campaign relies on an impacting video format (Billboard Video & MPU Video + Footer) that maximize the visibility. Signed by Piximedia, this rewarding banking…
Peugeot, official partner of 3 Days to Kill
Discover the Peugeot RCZ and 208 GTI in the movie « 3 Days to Kill, » currently at movie theater. Official partner of this fiction, the brand and its agency Havas Media organize an operation for the occasion: « 3 Days to Drive ». The Internet users are invited to participate in the competition, but…
The new scratch game of Française des Jeux
« La Française des Jeux » launches a new scratch game: « Défoulo ». This new scratch ticket has a small doll voodoo covered by eight pieces of colorful fabrics where you can scratch a recurring problem of daily life. For its digital campaign, the brand and its agency Havas Media have decided to…
The Full-Screen, the new advertising video
Piximedia strengthens its media Video offer on its marketplace Alliance with a new premium video format. This format is already approved and tested by Sony and Re-Mind. For their branding campaign, brands want to offer a qualitative and impactful video experience for the Internet users. Piximedia has created a premium…
Immerse yourself in a surprising format: the Discover
On the occasion of its rebranding, Darty impressed with an amazing digital campaign. In order to reach as many people as possible and enforce its new offer – which synergizes the « best of both worlds » (retail and online) – Darty chose to progress softly in order to avoid reductive prejudices…
Kyocera Document Solutions strengthens on the web
Kyocera, manufacturer specializing in printing, strengthens its new advertising campaign « Document Solutions » with a digital part. On this occasion, the brand and its agency Aressy deploy a complete format via Alliance Marketplace solution. This format allows to discover the values and benefits of Kyocera. This format, consisting in a video MPU and a…
Piximedia takes actions with Handicap International
September 28, 2013, « Handicap International » invites the public to Paris’ Bastille square and 30 major cities in France to participate to the 19th edition of the Pyramid of shoes. For this occasion, Piximedia and Havas Worldwide got engaged to promote a digital campaign for the association. Piximedia made Alliance Marketplace, the real time…