This summer it’s too hot to work … and laziness is good with Pulco! The brand refreshes the advertising experience with its agencies KR Media and Fred&Farid. Piximedia developed a format to gather consumers around the lazy art. Via a ‘classic’ media plan, the broadcasted message changes and is adapted…
To enhance its BtoB target, Aparthotels Adagio (group « Accor » and « Pierre & Vacances – Center Parcs ») launched a web series campaign. The brand offers the adventures of Patrick, globetrotter, enjoying his stops in apartments throughout Europe. Piximedia has accompanied the Brand to comply the objectives of Branding (Visibility) & Traffic…
Fortuneo presents on the devices its new advertising campaign, based on commitment. For the digital, the brand chosed Piximedia to design a branding format. This digital campaign relies on an impacting video format (Billboard Video & MPU Video + Footer) that maximize the visibility. Signed by Piximedia, this rewarding banking…
Discover the Peugeot RCZ and 208 GTI in the movie « 3 Days to Kill, » currently at movie theater. Official partner of this fiction, the brand and its agency Havas Media organize an operation for the occasion: « 3 Days to Drive ». The Internet users are invited to participate in the competition, but…
To promote their its Fructis Nutri Repair range, Garnier and its agencies ZenithOptimedia, Moxie Paris and M6 Publicité Digital designed a unique digital campaign. This « on hair » event campaign aims to Internet users to rediscover Fructis products, and takes place in two steps: Teasing phase: broadcasting of a short advertising film…
« La Française des Jeux » launches a new scratch game: « Défoulo ». This new scratch ticket has a small doll voodoo covered by eight pieces of colorful fabrics where you can scratch a recurring problem of daily life. For its digital campaign, the brand and its agency Havas Media have decided to…
Kyocera, manufacturer specializing in printing, strengthens its new advertising campaign « Document Solutions » with a digital part. On this occasion, the brand and its agency Aressy deploy a complete format via Alliance Marketplace solution. This format allows to discover the values and benefits of Kyocera. This format, consisting in a video MPU and a…
September 28, 2013, « Handicap International » invites the public to Paris’ Bastille square and 30 major cities in France to participate to the 19th edition of the Pyramid of shoes. For this occasion, Piximedia and Havas Worldwide got engaged to promote a digital campaign for the association. Piximedia made Alliance Marketplace, the real time…
« There are technologies so perfect, you’d hardly think they were made by humans »… Discover OMEGA’s Co-Axial new campaign. To present this mechanical movement, the famous watchmaker and its agency Fullsix has developped an online advertising mechanism thanks to Piximedia Alliance Marketplace. The format has intended to optimize the mix-formats and to ensure…
After few weeks waiting, Dior Homme fragrance advertising has finally arrived! This month, discover the new Dior Homme Film and its new muse Robert Pattinson. The famous french House and its media agency Performics have selected the Piximedia solution complementarity via a unique and impactful format matching the Alliance Marketplace technology…
