Monabanq claims a singular positioning, listening to consumers whatever their social origin. Addressing a broad target, the brand’s new communication campaign capitalizes on its customers’ variety of profiles. Staged in their everyday life, they illustrate Monabanq’s…
For its Spring/Summer collection, Dior breaks the rules. Maria Grazia Chiuri’s first collection since her nomination as Artistic Director of Dior, this campaign melting tradition and modernity sign the brand’s renewal. Once again, Dior confirms its…
After the launch of the new 7 Series in 2016 – ‘flagship’ of the brand – BMW continues to renew its product range with the new 5 Series. The design is a subtle evolution over the…
For the launching of the DS3 signed Inès de la Fressange, Citroën proposes a version avant-garde inspired from the Parisian elegance. On the digital side, Piximedia saw itself confided by Ecselis and Citroën the customer’s journey…
The French ready-to-wear brand arrives in the Internet with its new campaign. To announce its capsule collection, Kiabi reveals us a colorful and dynamic campaign. Alongside its agency Ecselis, Kiabi wished to highlight its mid-season sales…
Grandmother’s, dish invented by a friend … cooking links people and gives pleasure. For its new campaign, Lesieur, a specialist in taste, stages its consumers’ favorite dish. As an entry’s key, the highlight of iconic products…
BNP Paribas, long-time official partner of the « Fête du cinéma » takes the Internet users on a universe of fiction worthy of a full-length film and offers them their cinema ticket! The brand and its agency Ecselis…
The Franco-German channel claims the originality of its programming and adaptation to new consumption habits. If fiction remains an essential issue in differentiating from other programs offerings, consumers now want to access their favorite programs when…
Connected cars are at the hearth of the market. Volkswagen reinforces the attractiveness of its new Tiguan by highlighting innovations that make drivers’ life easier. To enhance users’ experience and effectively address its target, Volkswagen has…
To boost this launch HAVAS MEDIA & ECSELIS have chosen the platform PIXIMEDIA to target the right audience ( audience modeling : people interested in buying a car) and achieve the digital media performances. To show…
