Discover « Trésors de Miel », the new beauty care ritual to nourish and repair fragile and brittle hair by Garnier Ultra Doux. To promote its new range and attract more consumers, the brand and its agency ZenithOptimedia France have launched a digital campaign. Developed by Piximedia, the campaign meets a threefold…
Triptyque Parallaxe, the absolute digital format
As the weather warms up, it is women adorned with pretty lips colors. For the occasion, Dior presents its first red hybrid fluid: « Fluid Stick ». This new product is a real innovation. To cultivate the art of surprise, Dior and its agency Performics decided to dazzle the Internet users and…
« on hair » the web operation by Garnier
To promote their its Fructis Nutri Repair range, Garnier and its agencies ZenithOptimedia, Moxie Paris and M6 Publicité Digital designed a unique digital campaign. This « on hair » event campaign aims to Internet users to rediscover Fructis products, and takes place in two steps: Teasing phase: broadcasting of a short advertising film…
Carte Noire, the perfect alchemy on the web
« Live the meeting of two worlds who have so different that all opposes… » we murmur whisper Carte Noire for the launch of its new capsules. The brand highlighted its coffee-roasting process « Fire and Ice » which captures the best aromas and flavors of coffee. For its communication campaign, Carte Noire and…
Top of the Lake, the new series on Arte
After the United States and Australia, the new series « Top of the Lake », created y director Jane Campion, launch in France. This new fiction will be broadcast on the Arte channel. For this occasion, the brand and its agencies Havas Media and BDDP&Fils carry away Internet users in a misty universe…
Discover a ghostly Podium
Nissan released a new version of its popular car « Note ». For this occasion, the brand unveils an innovative digital campaign. Nissan and its publisher Prisma Media Digital launch an immersive digital experience through a Podium, a Takeover and a MPU. Designed and developed by Piximedia, the Podium video format allows…
Piximedia reveals the Discover with Minelli
This season, Minelli showcases its newest Fall-Winter 2013/2014 collection through a glamorous and chic advertising campaign: the « Minelli Mania ». To unveil this new collection, the brand and its agency KR Media launch a stylish and trendy format on the web. Developed by Piximedia, the format embodies with style the new…
Flower in the Air, the new dream by Kenzo
« What if the poppy previously planted in the city, could now rise into the air? It would blossom the sky… » To unveil its new fragrance « Flower in the Air », Kenzo and its agencies Performics and Moxie Paris flourish the web with a lovely and air campaign. Developed via Piximedia, the format…
I’m gonna give you my digital love with Dior Homme
After few weeks waiting, Dior Homme fragrance advertising has finally arrived! This month, discover the new Dior Homme Film and its new muse Robert Pattinson. The famous french House and its media agency Performics have selected the Piximedia solution complementarity via a unique and impactful format matching the Alliance Marketplace technology…
Pulco, the advertising campaign so fresh!
For the summer, take a great delight with the Pulco’s fresh campaign! For this event, the famous brand ice jus Pulco refreshes the multi device advertising experience with its agencies KR Media and La Bande Originale thanks to the Alliance Marketplace solution. This campaign immerses the Internet users in a…