« La Française des Jeux » launches a new scratch game: « Défoulo ». This new scratch ticket has a small doll voodoo covered by eight pieces of colorful fabrics where you can scratch a recurring problem of daily life. For its digital campaign, the brand and its agency Havas Media have decided to…
Immerse yourself in Piximedia’s interview on Top/ComExpression, the portal of management and communication. To accompany its new communication campaign, on the digital, Darty has partnered with Piximedia via Havas Media. Piximedia is specialized in Video and Rich Media advertising campaigns. The company has developed for the brand a new format « Discover ».…
On the occasion of its rebranding, Darty impressed with an amazing digital campaign. In order to reach as many people as possible and enforce its new offer – which synergizes the « best of both worlds » (retail and online) – Darty chose to progress softly in order to avoid reductive prejudices…
This season, Minelli showcases its newest Fall-Winter 2013/2014 collection through a glamorous and chic advertising campaign: the « Minelli Mania ». To unveil this new collection, the brand and its agency KR Media launch a stylish and trendy format on the web. Developed by Piximedia, the format embodies with style the new…
